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episerver / Foundation

Foundation offers a starting point that is intuitive, well-structured and modular allowing developers to explore CMS, Commerce, Personalization, Search and Navigation, Data Platform and Experimentation.
https://docs.developers.optimizely.com/digital-experience-platform/docs/optimizely-foundation-demo-sites
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Implements Enhanced Ecommerce Tracking using Google Tag Manager and Google Analytics #233

Open ngocnguyen-epi opened 4 years ago

ngocnguyen-epi commented 4 years ago

Would be awesome if we could develop an add-on that implements Enhanced Ecommerce Tracking using Google Tag Manager and Google Analytics. I have done some ugly experiments on my site, and its quite nice to get your commerce sales data together with checkout analysis in GA.

page tracking product impression tracking basket tracking checkout tracking *purchase tracking

Some information on the topic: https://www.simoahava.com/analytics/enhanced-ecommerce-guide-for-google-tag-manager/ https://developers.google.com/tag-manager/enhanced-ecommerce#before-begin

trungdo-epi commented 4 years ago

These are step-by-step tutorials of how to implement Enhanced Ecommerce Tracking using Google Tag Manager:

1 https://www.youtube.com/watch?v=xgLGWvhOyHU

2 https://www.thesearchagency.com/2019/06/how-to-enable-google-analytics-enhanced-ecommerce-using-gtm/

What we need to do is define where and which data to send to GA. @lunchin