[integration/accuracy] enable clustering workflow and fix scalings for accuracy.

facebookexperimental / Robyn

Robyn is an experimental, AI/ML-powered and open sourced Marketing Mix Modeling (MMM) package from Meta Marketing Science. Our mission is to democratise modeling knowledge, inspire the industry through innovation, reduce human bias in the modeling process & build a strong open source marketing science community.

https://facebookexperimental.github.io/Robyn/

MIT License

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[integration/accuracy] enable clustering workflow and fix scalings for accuracy. #1141

Closed alxlyj closed 5 days ago

alxlyj commented 1 week ago

Project Robyn

Summary

Inputs
- Fix wrong instantiation on MMMData on all_media.
- Fix wrong instantiation on window_start and rolling_windows
Modeling
- Added scaling factor to match R's RSSD range
- Better handling of coefficient unscaling
- Proper zero effect detection with tolerance
- Testing and comparisons with R exported data
- Logger.debugs
- Corrected R-style standard deviation calculation
- Added proper scaling of data before lambda calculation

facebookexperimental / Robyn

[integration/accuracy] enable clustering workflow and fix scalings for accuracy. #1141

Project Robyn

Summary

Test Plans