facebookexperimental / Robyn

Robyn is an experimental, AI/ML-powered and open sourced Marketing Mix Modeling (MMM) package from Meta Marketing Science. Our mission is to democratise modeling knowledge, inspire the industry through innovation, reduce human bias in the modeling process & build a strong open source marketing science community.
https://facebookexperimental.github.io/Robyn/
MIT License
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Pareto e2e allocator #1142

Closed dhavalpatel624624 closed 1 week ago

dhavalpatel624624 commented 1 week ago

This PR covers the inclusion of Allocator module as part of the e2e testing from Pareto to Allocator after clustering and one pager.

Removed an unused modelOutputs param from constructor of budgetAllocator Updated all notebooks to reflect that change Integrated Allocator into the e2e notebook for pareto_e2e_Notebooks

Pending: Adding pareto and clustering logic into robyn.py for enabling the tutorial1 notebook (next PR) Accuracy validation with R for Allocator

Testing: Validated from running tutorial4_pareto_e2e_test notebook: For simplicity, only adding allocator graphs Screenshot 2024-11-15 at 12 03 41 PM