Robyn is an experimental, AI/ML-powered and open sourced Marketing Mix Modeling (MMM) package from Meta Marketing Science. Our mission is to democratise modeling knowledge, inspire the industry through innovation, reduce human bias in the modeling process & build a strong open source marketing science community.
I have one question, currently BudgetAllocator by defaults uses the last month for budget allocation exercise. How do I change to the entire period of time?
https://github.com/facebookexperimental/Robyn/blob/4300767cd11e4058f8f41d664b041659599c2f42/demo/demo.R#L374
Hi all -
I have one question, currently BudgetAllocator by defaults uses the last month for budget allocation exercise. How do I change to the entire period of time?