Google AdWords Remarketing Tag

[forgiveme]

What this does is allows us to serve banners to users that visit product pages but then do not buy. The banners will use the product id in the code to match with your Google merchant centre feed to determine which image, description and link to pull into the banner from your product database.

It is explained in detail on this page:https://support.google.com/adwords/answer/3103357?hl=en

But basically on each of the product pages the tag needs to have specific values inserted:

For example for this page: http://www.willowandhall.co.uk/sofabeds-homepage/the-burstow-sofabed-2-seater.html the values should be: ecomm_prodid: 'REPLACE_WITH_VALUE', e.g. ecomm_prodid: 619, ecomm_pagetype: 'REPLACE_WITH_VALUE', e.g. ecomm_pagetype: "product", ecomm_totalvalue: 'REPLACE_WITH_VALUE', e.g. ecomm_totalvalue: 1075 For all of the pages that are not product pages then you only need to populate the pagetype dynamic value from one of the following: home, searchresults, category, product, cart, purchase, other The other two dynamic values could be left as they are.

[smassouh]

Hi Alex,

when do you think you can complete this one? My google ads guy can't launch the banner ads before its done. Will you be able to do today?

Regards, Sarah

[forgiveme]

For product pages it was done yesterday , as for the other pages its a bit more complex , as static pages are all the same from magento's perspective.

[smassouh]

Ok thanks. Do you know when this will be done for all other pages?

Regards,

Sarah

400dpiLogo

E: mailto:theteam@willowandhall.co.uk theteam@willowandhall.co.uk

T: 0845 468 0577

www.willowandhall.co.uk

From: forgiveme [mailto:notifications@github.com] Sent: 27 June 2013 09:35 To: forgiveme/willowandhall Cc: smassouh Subject: Re: [willowandhall] Google AdWords Remarketing Tag (#3)

For product pages it was done yesterday , as for the other pages its a bit more complex , as static pages are all the same from magento's perspective.

— Reply to this email directly or view it on GitHub https://github.com/forgiveme/willowandhall/issues/3#issuecomment-20104140 . https://github.com/notifications/beacon/CcmBaq4VQW0if3gw_pnEqpnjulgLOZnDVTzx0W6jmWAhRReLK52GDdocXwFklEss.gif

[forgiveme]

I'll try to add it today, however can't make any promises it will be done as content pages don't have a "type" from magento's perspective, so home and contact is the same type.