Move images into extension rather than base64 encoding them
Add bower include the o-tracking module
Add bower install to build npm run script
Popup and Main produce tracking requests and send them to background.js
background.js fetches information about the user, email etc.
background.js then messages the current active tab requesting it to a tracking request (the page open which made the tracking request in the first place)
the active tab uses o-tracking to make the request
on ft.com o-tracking will also add the user's ft credentials automatically