google-code-export / kv-webme

Automatically exported from code.google.com/p/kv-webme
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Dynamic relation types #67

Closed GoogleCodeExporter closed 9 years ago

GoogleCodeExporter commented 9 years ago
Is it possible to make an automatic / dynamic relation type, where the system 
automatically detects what another customer has bought together with the 
current product? 
E.g.
"Customers who bought this also bought...."

Original issue reported on code.google.com by superstoffer on 31 Aug 2011 at 10:38

GoogleCodeExporter commented 9 years ago
this kind of thing is tricky to get right, so I'm not going to touch it for a 
while, but here are some notes.

it's difficult to say "product X is often bought with product Y" because it 
depends on how you measure "often".

For example, I'm certain there was a period in the last year where Mentos and 
Coke were bought together quite a lot. But let's say that Mentos were not 
available to buy anymore - if "often" means "on average, over all time", then 
Coke will still be linked to it even years after the link makes no sense.

there needs to be some concrete rules explaining how the relationship should be 
decided.

one idea: set up an automatic relationship with a date range (last 6 months). 
then for each product, find every paid order that contained it in that period, 
and figure the relationships out. Still not easy, though, as you then need to 
figure out rules for sales where 2 products of type X were bought and 3 of type 
Y - is that counted as 1 relationship?

also, doing this "on-the-fly" would kill the server because of the amount of 
computation, so it needs to be done either:
1. partially, each time a sale is completed
2. or in a periodic "cron" event when the server is otherwise not busy

I think #1 is the best option.

you might also want to consider that sometimes marketers would like to "skew" 
the results to try create a link between products.

Original comment by kae.verens@gmail.com on 8 Nov 2011 at 9:16

GoogleCodeExporter commented 9 years ago

Original comment by kae.verens@gmail.com on 30 May 2012 at 7:40

GoogleCodeExporter commented 9 years ago
I've opened this on github
https://github.com/kaeverens/kvwebme/issues/6

Original comment by kae.verens@gmail.com on 8 Mar 2013 at 11:05