LightweightMMM 🦇 is a lightweight Bayesian Marketing Mix Modeling (MMM) library that allows users to easily train MMMs and obtain channel attribution information.
I am trying to use lightweight budget allocator functions. however, I am wondering whether we can set up lowerbound and upperbound per channel so that we can customize the range of budget allocation?
Hi all -
I am trying to use lightweight budget allocator functions. however, I am wondering whether we can set up lowerbound and upperbound per channel so that we can customize the range of budget allocation?