identify user metrics for dug

[oihawkins]

Baseline user metrics need to be determined for each deployment of Dug. What we want to know:

• how many people are using Dug at each instance
• number of unique users
• number of searches completed by users
• average time spent using Dug
• do users preform multiple searches in 1 session? or 1 search their entire session
• ratio of users who "dig deeper" into concepts and KGs : users who preform 1-2 clicks then end session

BY END OF AUGUST

• [ ] @frostyfan109 review GA4 offerings
• [ ] @frostyfan109 review the GA4 tokens and analytics libraries; make updates as needed
• [ ] @frostyfan109 identify what new events will need to be seen in GA4 (eg, shopping cart, clicking through CDEs, etc)
• [ ] @hhiles will compile a complete list of deployments to be represented in GA4
• [ ] make sure each required deployment of Dug is connected to ~MixPanel~ GA4 @frostyfan109
• [ ] set up dashboards to capture above analytics @hhiles

Then,

• [ ] generate initial reports, share with leadership @hhiles
• [ ] tweak above questions and generate a second wave of reports after 1-2 months @hhiles

[oihawkins]

conversation w. griffin and hannah

• currently cannot tell what data coming into mixpanel is coming from which deployments
• observed UI issue - searches are often fired twice. dug API is being called 2x; perhaps a react problem. needs to be fixed so our data isn't incorrect.
• google analytics is sunsetting a lot of their previous analytics tools and updating their toolsuite to be competitive against mixpanel, and should offer some things we can't currently do in mixpanel

new tasks added to main body