Interviews sellers

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Content This issue relates to :

1. The objectives of the interviews
2. The target number of interviews & schedule
3. The interview Guide (questions to ask)
4. The results
5. Best practices

[oruhtra]

1. Objectives : Acquire insights on sellers profiles, type of property being sold, reasons for sale, key seller contraints (speed, price, simplicity etc.), preferred sales channel, and identify key seller preferences

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2. Target : SELLERS - currently selling: Phone - 20 pax by Fri 23rd March Visits (Toulouse) - 20 week of 26th March SELLERS - sold: Phone - 10

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3. Interview Guide : https://docs.google.com/document/d/1-O-MOl4yjSG19JLHEdtg71Lk5MnWD_hGx-8cafZ3pMw/edit

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4. Results : After each interview, fill in the spreadsheet https://docs.google.com/spreadsheets/d/1NaG5LOPza-i8Q4nltkatqnCFtb0-oIKrZ-_qMU5zBUg/edit#gid=0

[oruhtra]

5. Best practices :

• Pretend to be a buyer moving from Paris to Toulouse for work, and with little knowledge of the area
• Pretend to be a buyer, and at some point that you have some questions because your mother wants to sell and doesn't know if she should use PAP or an Agency
• Pretend to be a student doing research
• Be Honest (you are launching a project and have some questions)