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humanetech-community / awareness-program

Humane Tech Community project for designing and launching public awareness campaigns
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Convey 'Reality shock' messages by text or visually? #36

Closed micheleminno closed 5 years ago

micheleminno commented 5 years ago

For all videos of 'reality shock' campaign.

What if we don't give any message at the end? I mean, with written words. After all, it must be a reality shock, the viewer is pushed by empathy to experience the situation we show in the video and that's all. He/she must think of some conclusion/message by him/herself or is more interested in finding out more in our forum, site, etc.

aschrijver commented 5 years ago

I don't that see each of these video's has a message in the end. While it should not be a requirement if a video has a text message, or not. But if the imagery is strong enough to convey the message by itself, then it would be more powerful than showing it, I agree.

aschrijver commented 5 years ago

I suggest we try to have the image that strong that a text message is not required, but let's leave it to each Deliverable script to decide what is required, not as a rule on Campaign level. I suggest closing this issue, no action required.