Create fun artifacts that show what we are about (our objectives) and can be used in marketing and promotion
Audience
Members and potential members of the community
Success criteria
No success criteria have been defined. Criteria depend on the Deliverables
Retrospective
No retrospective has been held yet.
Description
A good way to promote HTC and CHT and at the same time draw attention to technology harms or their solutions, is to have branded goodies that can be dealt out at e.g. meetup events (e.g. stickers), downloaded (e.g. screensaver), or worn to make a statement (e.g. apparel such as T-shirts or baseball caps).
This campaign is about creating such goodies in crowdsourced manner and fill the Goodie Bag of the community.
A cool t-shirt design to raise awareness of how smartphones are detrmimental to interactions with other people in real-life social engagements. The T-shirt can be ordered by anyone, or given as a gift, and also promotes the Humane Tech Community with its branding on the back side.
Strategy
This campaign does not require a strategy. Strategy is defined in the individual Deliverables.
"Goodies" Campaign
Info
Summary
Create promotional materials for the Goodie Bag of the Humane Tech Community, such as apparel, stickers, mouse mats, screensavers, etc.
Goals
Raise awareness about the Humane Tech Community and Center for Humane Design
Create fun artifacts that show what we are about (our objectives) and can be used in marketing and promotion
Audience
Success criteria
Retrospective
Description
A good way to promote HTC and CHT and at the same time draw attention to technology harms or their solutions, is to have branded goodies that can be dealt out at e.g. meetup events (e.g. stickers), downloaded (e.g. screensaver), or worn to make a statement (e.g. apparel such as T-shirts or baseball caps).
This campaign is about creating such goodies in crowdsourced manner and fill the Goodie Bag of the community.
Deliverables
T-Shirt: I'm here now
A cool t-shirt design to raise awareness of how smartphones are detrmimental to interactions with other people in real-life social engagements. The T-shirt can be ordered by anyone, or given as a gift, and also promotes the Humane Tech Community with its branding on the back side.
Strategy
Funding
Milestones
Resources
Forum discussion: This movement needs an iconic product
Forum wiki post: Humane Tech apparel webshop list (editable)