fix: implement `docker` calls as `make` targets

[lemeurherve]

This PR replaces docker calls by make ones so there isn't an unjustified mix of these commands calls anymore and so that everything can be done via make commands from CI or locally. (Doc added)

Fixes:

• 420

Extracted from:

• 415

Testing done

CI

Submitter checklist

• [x] Make sure you are opening from a topic/feature/bugfix branch (right side) and not your main branch!
• [x] Ensure that the pull request title represents the desired changelog entry
• [x] Please describe what you did
• [x] Link to relevant issues in GitHub or Jira
• [x] Link to relevant pull requests, esp. upstream and downstream changes
• [x] Ensure you have provided tests - that demonstrates feature works or fixes the issue

[lemeurherve]

Self-merging as the pull request has been previously approved and the nits have been discussed and resolved.