jonwalch / whiplash

Betting fake money on top of live Twitch streams
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Explore Tik Tok ad pricing #439

Closed PeterHKang closed 4 years ago

PeterHKang commented 4 years ago

Blogs quote TikTok at $10 CPM (cost per 1000 impressions) Instagram at $5.14 CPM FB quotes like a $1 per CPM on their site estimate (so far we reached 940 off of $3.93), but I imagine it's lower intent impressions

Think we just need to test down the line with each to really see value

https://influencermarketinghub.com/how-much-do-tiktok-ads-cost/#:~:text=TikTok%20ads%20start%20at%20%2410,of%20%24500%20on%20a%20campaign. https://www.lyfemarketing.com/blog/cost-advertise-instagram/#:~:text=According%20to%20a%20recent%20study,average%20CPM%20is%20about%20%245.12.