To increase customer awareness of what they can achieve with their AMI DevX tools, the story of how the products create more value together must be told. There are many use cases across the mainframe SDLC where 2 or more AMI DevX tools pair up to deliver a great:
Developer Experience
Automated Testing
Git-based SCM
Defining these use cases will be the heart of a customer focused campaign that will inspire customers to reach out and get a product demo.
Tasks
[ ] Messaging Deck - define what the challenge is, business problems solved by combination of tools, and what developers can do with the pairing.
[ ] Develop modernization learning page to showcase the use cases as part of the DevOps journey to grow digital agility on the mainframe.
[ ] Write customer nurture emails for client partners to send
[ ] Write and publish blogs on each use case topic - ideally from customers who are using
[ ] Produce Navattic demos of each use case
[ ] Develop a CTA to invite customers to a live tech talk
TL;DR
To increase customer awareness of what they can achieve with their AMI DevX tools, the story of how the products create more value together must be told. There are many use cases across the mainframe SDLC where 2 or more AMI DevX tools pair up to deliver a great:
Tasks