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Home of the bi-weekly broader KERI Market and community meeting
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Value proposition testing tool #3

Open henkvancann opened 7 hours ago

henkvancann commented 7 hours ago

Current status: https://dwarshuis.com/test/cylinder-lock-vue/#

What: a gamification of value propositions

By who: the KF team, for market research and sales ends For who: respondents that will act as board members or later, when the content of the tool is mature, actual board members maybe. Why: We want to know which statement resonates the most. Nothing more. Very basic.

How: Option A and B testing - they score points with the follow-up test questions

The test follow-up questions have a dual purpose:

The respondent (*) puts himself in the shoes of a board member of a large organization.

henkvancann commented 7 hours ago

I have thought about this again. That profile at the end comes across as parternalistic. We know who the respondent is....

Let's

  1. keep it closer to ourselves

  2. give the respondent the opportunity to leave comments. and 3. express our gratitude

  3. No score on the questions in total and that's it, if they want to know more we indicate why the correct answers are correct and the incorrect answers are incorrect in a KERI context.

  4. https://github.com/keri-foundation/market-community/wiki/KFMCA-Meeting-Oct-8-2024 last item at the bottom for Kor. Can you make this? I don't agree with anything and want to express this. If necessary, maximize the number of characters they can enter per comment. As far as I'm concerned, no max. Let them just snort comments.

  5. It's a test for us. We thank the respondent for choosing A/B, say that "your contribution will be used to improve the overall communication about KERI's potential, value proposition and unique qualities. Thanks again!"

You could turn Heroku back on as soon as we start A/B testing. You can also keep it local and ask the respondent to press an export button and send it to us by e-mail.

henkvancann commented 7 hours ago

A few UI remarks: