Zak Stein Podcast Episode Release & Promotion

[laurenwigmore]

Acceptance

• [x] Episode live on Youtube
• [x] Episode live on Spotify
• [x] Podcast page on substack completed and sent as a mailout
• [ ] Social media promotion done - goal 200 views in 1 week (by Friday 11th Oct)
• [ ] Featured in October Newsletter

Tasks

• [x] add video entry to clog
• [ ] edit the video if needed
• [x] add to Youtube
• [ ] optimise video using checklist
• [x] create canvas templates
• [ ] create/add jingle to podcast
• [x] write short summary about this specific podcast and person
• [x] upload on spotify and release
• [x] upload on youtube and release
• [x] Add to substack as a post
• [x] Guest informed that the episode is out and has been sent the links.
• [x] The new episode has been announced on Twitter and other socials

• [ ] Shorts created for promotion and released

  • [ ] Section identified
  • [x] Teaser
  • [ ] 2nd short

  Social Media / Promotion Tasks @RadhaHarilal to add details

### Tasks
- [ ] Promote video on various facebook groups daily to get more views
- [ ] Promote video on LinkedIn groups to get more views
- [ ] Promote link on Twitter

[laurenwigmore]

Notes on items to address in future:

• YT title and description was changed - which meant it didn't align with the graphic, mailout and podcast description. Q: How much does this really matter? 🔑 work around was to include title in top part of YT description
• Wrong logo used on end screen of reels - asked to amend and delete this graphic
• incorrect key word (transvaluation) was not amended on a reel that was shared and therefore had to be deleted from all platforms as it was key to the conversation. Reel once redone can be shared again.