Closed Davidutro closed 3 years ago
Status update:
It is currently the end of month 2 of this 3-month pilot.
I believe as we approach the end of October there will be a retrospective meeting to review how this pilot went, and I suppose to decide on how to go about possible future funding.
As the advisor on the CDIP I will be reaching out the team, and Leads to schedule a call.
Call scheduled for 2pm EST Tuesday 20th October
Feedback about the pilot:
Brazil is so huge, and we got a big opportunity here because the community is growing so fast that I can't work everything out. MakerDAOBr is the channel and group I manage 460 in the telegram group, 230 on Twitter, 150+ on Youtube. I am grateful and thankful to be part of this team because I feel like I am working with the community all around the world. It brings respect and status for our work in creating content.
Bringing on one more person for Brazil, Gjuon. He has a YT channel and may be interested in producing content with us.
The money from the CDIP stipend is minimally important because I make even more money Youtube.
I do Monday/Wednesday and Sunday livestreams (150-400 live viewers)
In Venezuela, the work has been halfway very nice.
For the Vz twitter, we reached 500 followers yesterday. We post Maker Relay, blogs, tutorials, channels for acquiring Dai, etc.
We did knowing MakerDAO guide of 3 parts on Medium.
We created videos on how to transact with Dai through Dharma without paying for gas.
Twitter: 500 followers, Instagram: 100 followers, Ad campaign has gotten a lot of interactions and reception. Another strategy is to create a tiktok account, that may be a good platform for creating educational content. In 24 hrs we had 200 views on a tutorial.
It is a challenge to be consistent making content for multiple platforms.
The Vz team is always creating more visual-based content around Dai. This content has been very amazing, so it's been easier.
We have never spoken about NFTs yet, but we would like to talk about making more visual content through NFTs.
Mariano Dp: We are seeing that having these communities gives us feedback from people about public information that is wrong. These communities provide an important feedback loop, giving us the ability to create a higher integrity environment with the public media. The more popular we are, the more eyes we need on the media.
Questions for the retro:
VZ: We have a Dai vz Medium that includes a number of articles that are pointed towards VZ specific use cases and needs. We have a website with basic beginner information.
BR: We have a MakerDAO Br Medium that includes a number of articles that are pointed towards VZ specific use cases and needs.
Both accounts and blog posts are catered to the country-specific audience.
Mariano Dp: We are seeing that having these communities gives us feedback from people about public information that is wrong. These communities provide an important feedback loop, giving us the ability to create a higher integrity environment with the public media.
You meet people here that help the community and don't expect anything in exchange.
The purpose of moving forward is content creating, and being focused on having more conversations with shops and exchanges to make Dai viable for exchanging with local currency. Additionally, the purpose of getting more and more momentum around media, publicity, etc.
In Brazil, it's more content and education.
I want to suggest also using the groups to plug people into growth opportunities.
Regarding the content: At first, with Mariano, we thought about including it into the Maker blog, but I think it will make more sense having a section in the community portal, publishing that content there. They are creating a ton of stuff that should be housed in one place.
Create a google sheet to document the KPIs - David
Learning to work in a group. I have to do my job properly for others in our community to do their jobs well - Caio
It's amazing to be creating a community. - Caio
I learned a lot about Marketing. Also communicating in gradients of complexity so that everyone can understand the content. - Alejandro
The universal obstacle is the gas issues preventing people from becoming users. People became more cautious with using Dai because of high unpredictable gas fees. This is why we used Dharma and Argent, but ultimately both platforms had issues. Dharma, for example, wasn't user friendly since it was English only. - Luis
Layer 2s are hard to garner people to trust them. You still need to tx a high gas price to lock funds into L2 solutions. - Caio
Funding can be created from Youtube channels. Funding can be attained through grants directly from the Maker Protocol in the future.
Caio, I think for the community there is no other way to get the word out without having this. Without funding, it will not be as fast to grow. If you rely on people who do things for free it will still work, and they exist. Paid communicators are consistent, produce higher quality content, etc. Also, the fact that the producer of content is getting funded and working with MakerDAO gives those content producers credibility.
I will aim to present to approval committee on Oct 26 or Nov 02nd - David
Closed - See Issue #1133 for all the good stuff
Title: DAI LatAm Action Groups
Leads: Rocketchat: @marianodp, @Nadia
Advisor: @Davidutro
Links:
CDIP 24 Google Doc
Proposal abstract: Run a 3-month program to fund local community building and market research in Brazil and Venezuela. This will be done through the creation of "action groups" made up of passionate local community members who will be granted a monthly stipend along with a set of tasks and goals.
If the first three months go well the intention is to renew for the complete 6 months with refined tasks and goals.
Why are we working on this?
Long Term (Mission Orientated):
Short Term (Action Orientated):
The Countries
Venezuela is an oppressed country with hyperinflation, capital controls, and a devalued currency. Due to the country’s restrictions (political and social) is important to have a local group that helps us to understand the different rules and caveats around crypto.
Brazil is the biggest market in LatAm and after several years of having a strong currency, the devaluation of the Real is a reality. In Brazil, we need an action group that can help us not just with the message but also translating all the information around Maker and Dai into Portuguese. Brazilians are more open to trusting new projects when they know there are Brazilians behind.
Scope
Tasks for members of these action teams:
Milestones per country:
Brazil:
Venezuela:
Questions from reviewers: