The Return to Modeling!!!!

marcdotson / category-captainship

An empirical generalization of the category captainship paper.

MIT License

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Closed cdbale closed 2 years ago

cdbale commented 3 years ago

Use vanilla SCM to look for existence of treatment effects.

manufacturer level, weekly observations
Outcomes: percentage of manufacturer's SKUs sold in a given week, sales weighted average price level, sales
Control units: all non-treated stores in the same city