matomo-org / plugin-MarketingCampaignsReporting

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Enrich the levels allowed in hierarchical Campaigns report #135

Open atom-box opened 1 year ago

atom-box commented 1 year ago

The current campaigns report has two-level-hierarchy. image

This request is to make it three levels at least, to take advantage of Matomo's useful campaign labeling. (Matomo allows campaign tag to have a keyword, a adgroup, an id, a campaign name. Those could be levels.)

atom-box commented 1 year ago

A user wrote to us:

We use the plugin Marketing Campaigns Reporting. There is only 1 node or level of the data for example:

  • Campaign 1 (Click on that node and all keyword below shows) Keyword 1 Keyword 2 etc

It makes it hard to study different ad groups. If the plug-in would fetch one more node it would be a lot better.

  • Campaign A
  • Adgroup 1 Keyword 1 Keyword 2 etc
  • Adgroup 2 Keyword 1 Keyword 2 etc

In just one of our Campigns (consisting of 25 ad groups) we have around 140 keyword and with current structure it is not easy to overlock these without having another level as mentioned above.

sgiehl commented 1 year ago

Might be something that could be implemented in MarketingCampaignsReporting plugin maybe as core itself doesn't track additional campaign details. Moving this issue to the plugin...