Add Microsoft Store as installer option on firefox/all

[stephaniehobson]

Description

Add links to the Microsoft Store versions of Firefox on /firefox/all.

• [ ] Add links to the Microsoft Store in the list of installers for Release and Beta
• [ ] Auto fill the language as "multiple languages" like we do for iOS and Android
• [ ] Display a link to the Microsoft store in step 4 instead of a download button

Firefox: https://www.microsoft.com/store/apps/9NZVDKPMR9RD Firefox Beta: https://www.microsoft.com/store/apps/9NZW26FRNDLN Firefox Nightly: coming soon.

• [ ] Add this text to the installer help modal:

Microsoft Store This option will open a Firefox product page in the Microsoft Store web portal. If you are running Windows 10 or Windows 11, you will have the option to open the Microsoft Store from this page and install Firefox. If you install from the Microsoft Store, updates to Firefox will also be handled by the Microsoft Store. There are minor differences in Firefox behaviors and capabilities when installed from the Microsoft Store, but for most users these differences are not noticeable.

• [ ] Make sure strings are FTL'd

Questions:

• What should the "download" button look like? Is there a convention for linking to the Microsoft store?

[stephaniehobson]

Depends on https://github.com/mozilla/bedrock/issues/9845

[janbrasna]

The MS Store badges have guidelines https://learn.microsoft.com/en-us/windows/apps/publish/app-marketing-guidelines and also a link to generate a JS badge w/ campaigns and behav options etc.; TL;DR it currently looks like this:

[stephaniehobson]

@janbrasna This is fantastic, thank you! My searches had failed to turn this up and I was on the verge of trying to make something myself.

Ooooh, they even have multiple languages.

[alexgibson]

@stephaniehobson just looking at the badge generator, do you think it makes sense for us to download all the localized versions and serve those up locally, like we do for the app / play stores?

We might need this for the upcoming MS Store experiment as well (although perhaps only in English initially)

[stephaniehobson]

@alexgibson yes, that makes sense and is what I was planning to do.

[drubino-mozilla]

Hello... I have no expectations at all for what it should be, but it would be useful to have an ETA for reporting purposes. Thanks!

[stephaniehobson]

Hi @drubino-mozilla it's wrapped up in the much more complicated https://github.com/mozilla/bedrock/issues/9845 but since that's almost ready to go I'm thinking before the end of July.

[alexgibson]

@stephaniehobson should we perhaps split out adding the badge itself into a separate issue? We'll likely need it before the end of July for the /new experiment.

[stephaniehobson]

@alexgibson sounds like you should.

[alexgibson]

Filed https://github.com/mozilla/bedrock/issues/14738