H2: Building more contributors for MarketPulse and moving ownership in the direction of the FxOS product team

[emmairwin]

Project description

Marketpulse app now has two activities, supporting educational content and a sprouting community. Challenges are to create a sustainable community through professional development, mentoring and structured leadership.

Primary Goals/Objectives - Success Measures

• Launch Fresh set of Educational Material for new version of Marketpulse App \ Contributors are able to navigate educational material , and create more and better contributions through the app.
• Launch 4 week online Course with Market Research Experts at Mozila * 40 contributors sign up to take the course * 30 contributors finish the course \ 100 new contributions that include interviewing users are added to Marketpulse's App

  Secondary Goals/Objectives

• Prepare hand-off of community management to community manager & participation leads \ Create communication plan for these roles (to help them stay connected to the Participation and Market Research Team)
• Add a 'welcome' video from the Marketpulse team to the Educational platform

Milestones

• [X] Schedule kickoff meeting by May 15
• [X] Launch updated content for Step 1 & new content for Step 2 (for Marketpulse V2)
• [x] Complete Outreach for Marketpulse Course
• [x] Schedule 4 Hangout Sessions (Community Education Calendar)
• [x] Finish Outline for Lesson 1
• [x] Have Marketpulse Team Approve Lesson 1
• [x] Draft Email and send Email for Lesson 1 to participants
• [x] Order books
• [ ] Order T-Shirts for Community Leads
• [x] Finish Outline for Lesson 2
• [ ] Have Marketpulse Team Approve Lesson 2
• [ ] Draft and sent email for Lesson 2 to participants

Remainder will be in the next heartbeat.

Team

• Owner @emmairwin
• Members: @djst
• Informed: ...
• Others: ...

[emmairwin]

Outreach ends Monday - but we have an initial set of registrants (20 people). Course Page is up:http://education.mozilla-community.org/pages/interviewing_users.html Which includes links to FAQ, participant map and more...

[emmairwin]

• What was supposed to happen? Launch a 4 week course with materials, to further engage and excite community.
• What did happen? Course was launched - but outreach was super hard, which meant delays
• What are some improvements? course content was improved greatly
• What should we keep the same in this process? bob and akshay - greater empowerment, training - also more of their opinion on how to manage outreach. continue with course method
• What does the next Heartbeat for this project look like? finish 3 week course, outreach, outreach outreach.