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mx3m / hikari-for-jekyll

An open-source theme for Jekyll
http://mx3m.github.io/hikari-for-jekyll
MIT License
235 stars 86 forks source link

schema.org BlogPosting markup #6

Closed ssorallen closed 10 years ago

ssorallen commented 10 years ago

Google and other search engines use schema.org markup to generate rich snippets and pull structured data from sites. This wraps blog posts in the theme with BlogPosting markup to mark the publish date, the title, and the content of the blog postings.

BlogPosting schema: http://schema.org/BlogPosting

mx3m commented 10 years ago

I had absolutely no idea this existed :D Is it really useful?

ssorallen commented 10 years ago

It is useful! Some format of microdata makes blog content easily crawlable, and schema.org markup is primarily used by Google. The markup is used to show rich snippets. Try searching for "planet of the apes" on Google; the star rating and number of votes comes from schema.org markup on IMDB.

More on "why schema.org?": https://support.google.com/webmasters/answer/1211158

Is this absolutely necessary? Definitely not. I tend to add it to content I want search engines to know more about.

mx3m commented 10 years ago

So the theme will be more "search-engine friendly" if i'm not mistaken. Cool stuff. I'll merge now and close.