High level requirements

[fattedad]

Demographic

Homeowners

Timeline (Version 1)

Feb 17 First prototype of homepage & concierge experience ready for cafe testing Feb 17-20 Test/Iterate prototype Feb 19 Draft mini-guide layouts + content for 3 guides Feb 23 Layout + content incorporated in Sketch; Mobile responsive prototype ready for testing Feb 23-27 Test/Iterate content and mobile experience Feb 27 UI freeze March 6 Staging March 13 Live in Fort Collins March 13-mid/late April Collect data; Fix bugs; Enhancements May Scale and customize for NY launch June 1 NY Launch

Requirements

Must-haves (Version 1)

• [ ] mobile responsive (#317)
• [ ] server-side rendering (#318)
• [ ] tracking (#319)
• [ ] A/B testing support (#331)
• [ ] main screen (#326)
• [ ] dollar saved calculations (#320)
• [ ] CTAs: concierge, purchases (#321, #330)
• [ ] mini-guides (#322)
• [ ] support pages (#323)
• [ ] localization (#324)
• [ ] live chat (#327)
• [ ] newsletter (#328)

  Future

• [ ] CMS
• [ ] customization (#325)
• [ ] detect user's actual address
• [ ] enhanced localization
• [ ] enhanced customization

[kitallis]

dev timelines

Feb 27

Date	§
Feb 18	Home page & basic firebase hookup on reflux
Feb 19	Simple Guide page hookup
Feb 20	Live chat, a/b testing, investigate mobile responsive
Feb 25	Implement all 3 guides, tracking