Provide a more curated experience that isn't a social feed surrounded by links, with a discoverable path back to the logged-out view of near.org
New Component Devs source at higher rates from Google and other 3rd Parties compared with general traffic, and
the second most clicked link from google search results is near.org/signin which has zero context as to what the user should do next and why.
We have an opportunity to create a learn and discover focused experience for users that has continuity from the logged-out view of near.org (the home page and the sign-in pages) to the wallet-connected experience.
Improve way-finding on near.org for wallet connected users, developers, and founders.
Improve the account creation flow. Instead of dropping a new user onto the activity feed, guide them to explore Near's trending dapps and save the ones they view to their profile under recently viewed dapps.
Increase the retention of developers who have previously shipped code, but have become inactive.
Reactivate developers who have become inactive
New Component Devs that added their Github link into their near social profile were 2.5X more active than new Devs without profile details.
Profile Completeness does appear to correlate with higher activity and intent, the 8% of New Component Devs with heir Github link into their near social profile were 2.5X more active
82% of New Component Devs reached the sandbox as the most popular page
17% of New Component Devs work on untitled/onboarding components in their first day
85% of New Component Devs landed on their profile page, and of those, 73% returned to it at a later date
What ?
Improve the wallet-connected UI UX as per these designs
WIP Navigation Exploration
Why ?