Initial Twitter EDA

[india-kerle]

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Description

This PR largely adds a twitter_eda.ipynb notebook to do some initial exploration of twitter data.

I played around with tesseract library (google's OCR engine) to extract text from the tweet images but it didn't do such a good job and I thought it was a rabbit hole not worthing going down (yet!) - it's not really in this PR.

Feel free to take a look at the notebook! I've largely added the graphs to the deck you put together.

Fixes # (issue)

9

Instructions for Reviewer

In order to test the code in this PR you need to ...

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Checklist:

• [ ] I have refactored my code out from notebooks/
• [x] I have checked the code runs
• [ ] I have tested the code
• [x] I have run pre-commit and addressed any issues not automatically fixed
• [x] I have merged any new changes from dev
• [x] I have documented the code
  • [x] Major functions have docstrings
  • [x] Appropriate information has been added to READMEs
• [x] I have explained this PR above
• [x] I have requested a code review

[india-kerle]

heads up @cmbrennan002 it looks like you pushed your google ads collection PR to this branch - i've deleted your file and changes to the data_collection_utils.py file so that we can keep the PRs separate for review + not deal with merge conflicts downstream.

This is still in draft as I'm currently working on the branch but I will convert it to a full PR once ready.