JElgar
commented
4 years ago Probably a good start to this: https://github.com/now-u/now-u-campaigns/issues/30
Open JElgar opened 4 years ago
JElgar
commented
4 years ago Probably a good start to this: https://github.com/now-u/now-u-campaigns/issues/30
Description: User Story: crucial that we can measure the impact of campaigns
Changes: make sure we can collect all the metrics listed here: https://docs.google.com/spreadsheets/d/1OqyRILcPCiZtbGzulaGzvH1zeKJ2nkelVQB0Tt4w__4/edit?usp=sharing
Why: so we can accurately measure and report campaign impact
How Many: internal & external
Focus: App and website metrics (Dev Team) - for external use Social media platform metrics (Marketing to gather) - for internal use Partner metrics (Christine/Lizzie to manage through partner survey - post campaign) - for external use
Implications: GDPR
Any costs incurred? none - use available google analytics, etc.
Priority: medium
DEV
Effort (Story Points):
Reporter: James Elgar
Trello link: https://trello.com/c/nAI9mM0N/58-analytics-metrics
Comments: