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A place to discuss Private Measurement
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Why should attribution solutions default to on? (Default to on debate) #5

Open jwrosewell opened 2 years ago

alextcone commented 2 years ago

What does Apple's SKAdNetwork do? Isn't it still available for attribution needs when someone objects to cross-app tracking via App Tracking Transparency (ATT)? I'm not saying that makes it the right way, but it would be a worthy benchmark for consideration.

bedfordsean commented 2 years ago

SKAN defaults to on for all users yes. The choice is in the hands of the app developer to trigger a SKAN event. The user has no say in this unless the app developer gives them that choice by writing code to handle it