Coca Cola-John Murphy (Short Form)

[jaahmuhl]

Raw Content: https://drive.google.com/drive/folders/1RjegZAtQzi61gVIAcoK2Pjdz9seQZVCJ?usp=sharing

Transcript: https://www.rev.com/transcript-editor/shared/F7NALbL1vWeSBfA6LNA_v4oftk35zKLSakQ35sqEye5my_ha96pV9GzPpwZXYbL9yq-cKuCqtORUy1Cig7bSa-3L-fg?loadFrom=SharedLink

[carolineradke]

CUT:

Q as text: Considering Coca-Cola's strong focus on their consumer and building relationships, how was the very personalized Share-A-Coke Campaign beneficial in breaking into the very difficult market of India?

A: 15:42-16:28

[carolineradke]

INSTAGRAM AND TIKTOK BLURB:

Have you ever wondered how Coca-Cola has become a global leader in the beverage industry? Or, how the Share-A-Coke Campaign became so popular and well-loved around the world? Hear John Murphy, the Chief Financial Officer at Coca-Cola, speak about the importance of understanding your consumer to better break into new markets and build lasting relationships.

Interviewers: Caroline Radke & Brett Hummel Videographer: Bryan Acevedo

promazo #reallifemba #promazoexecinterviews #cocacola #cfo #finance #shareacoke #youngprofessional #firstjob #careertransparency

[jaahmuhl]

@carolineradke I don't think the question/angle your are taking works here. Is that really the most interesting thing he says? Also the way you phrase the question "how was the very personalized share a coke campaign beneficial in breaking into..." i dont think makes sense given what he is saying.

[jaahmuhl]

@carolineradke You also need two instagrams/tiktoks per post

[jaahmuhl]

@carolineradke You also need two instagrams/tiktoks per post

[carolineradke]

IGNORE OLD CUTS! NEW CUTS BELOW:

FIRST POST:

Q as text: What specific traits do you recommend students to hone as they become young professionals aspiring to become leaders at a company like Coca-Cola? A: 18:08-18:26 AND 18:53-19:43

BLURB FOR FIRST POST:

Have you ever wondered what traits a top leader at a major company like Coca-Cola recommends students to hone in on? Hear John Murphy, the Chief Financial Officer at Coca-Cola, speak about the importance of curiosity, empowerment, and inclusivity for students to become successful leaders in the emerging business world.

Interviewers: (Caroline Radke) & (Brett Hummel) Videographer: (Bryan Acevedo)

promazo #reallifemba #promazoexecinterviews #cocacola #cfo #finance #curiosity #empowerment #inclusivity #youngprofessional #firstjob #careertransparency #leadership #successtraits #executive #csuite

SECOND POST:

Q as text: The company culture at Coca-Cola is evidently very strong, but what is it that makes it so unique? A: 8:11-8:40 AND 8:51-9:10 AND 9:41-10:46

BLURB FOR SECOND POST:

Are you curious about how a global company such as Coca-Cola is able to maintain such a strong company culture? Have you ever wondered what makes a company's culture unique? Hear John Murphy, the Chief Financial Officer at Coca-Cola, speak about the culture at Coca-Cola and how staying curious, learning about what's happening in the world, and appreciating the power of working together as a team fosters such a company culture.

Interviewers: (Caroline Radke) & (Brett Hummel) Videographer: (Bryan Acevedo)

promazo #reallifemba #promazoexecinterviews #cocacola #cfo #finance #companyculture #culture #youngprofessional #firstjob #careertransparency

[bryanace53]

https://drive.google.com/drive/u/4/folders/1_dQXIRIx_M_L6rIVQYH_B9OOqSQEBPWu

Question before adding key phrases. Will students add key phrases so I can use or will I be picking them? Also the question seems a tad long

[jaahmuhl]

@bryanace53 there's only one social post. I don't see the second. Is that missing?

[jaahmuhl]

@bryanace53 Please change the question to shorten it so it is easier to read...Also the post looks very blurry:

[bryanace53]

https://app.frame.io/player/3976bf13-21ac-4c61-9c11-5f67b702401f