Ad improvements and update for 2020

davidfischer commented 4 years ago

The goals of this blog are:

Give a small update on advertising which we haven't done recently
Promote the new targeting improvements
Announce that the ad server is open source

I actually doubt that the readers of this blog will be advertisers themselves. Instead, I suspect that our readers are mostly developers and technical writers. If anything, a secondary goal is to get the readers of this blog to think about whether RTD is a fit for their company's advertising. This is reflected in the CTA at the end ("Tell your marketing or recruiting team about Read the Docs...").

davidfischer commented 4 years ago

Added a note about the ad network
Move the note about getting in front of developers up to the relevant section

ericholscher commented 4 years ago

I'd say ship it when you're ready -- maybe we should hold off until tomorrow to see how the other announcements go, and then perhaps adapt or do another quick post addressing that as well? Timing is kinda weird.

readthedocs / blog

Ad improvements and update for 2020 #84