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readthedocs / ethicalads.io

This repository contains the public marketing website for EthicalAds. The ad server is in the ethical-ad-server repository.
https://www.ethicalads.io/
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Publisher "how much I'll earn" calculator #411

Closed davidfischer closed 8 months ago

davidfischer commented 8 months ago

Add estimates for pageviews, discount pageviews based on analytics source, and explain how we get to a CPM.

Screenshot

Screenshot from 2024-03-01 11-37-10

davidfischer commented 8 months ago

that's what we're supposed to tell them. I think we definitely want to end up with a geo breakdown instead of a CPM estimate.

I reviewed our publisher earnings for February and with only a few exceptions, almost all of them earned $2-3 CPM. I'm not sure we need to make this super complicated. There were exceptions and those were mostly due to publishers with smaller than "normal" NA/EU audiences.