Curveball 1: Use google analytics to understand how different segments (schools at Yale) funnel from landing to donation.

scrum-noobs / mgt656-spring-2015-project

Class project for Yale's MGT656 in the Spring of 2015

http://mgt656.som.yale.edu

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Open burbeka opened 9 years ago

burbeka commented 9 years ago

Set up Google Analytics so we can track how different segments (schools at Yale) funnel from landing to donation

burbeka commented 9 years ago

Analytics installed. We will monitor how the funnelling happens. Might try to automate this as well.