Closed taylorcate closed 5 years ago
Rhetoric - "a symbolic means of inducing cooperation." (33) Rhetoric is used in many types of media, but not all communication has a rhetorical purpose. It is only rhetorical when it is meant to influence the actions of others---to help us understand our choices.
Every historical period connotates the tradition differently.
"three levels of style---high, middle and low---intended respectively to move, delight, and teach the audience." (40).
Correct style refers to that which follows classical models (Greek and Roman). Many have described style as "absolute law" (47).
"For Kinneavy, the term mode denotes the kinds of realities discourse refers to. Modes answer the question, 'What is this text about?'" (52).
(questions quoted from page 35)
What is an argument? In Classical Rhetoric, the object was to use language, particularly orally delivered speeches of a political nature, to persuade audiences through emotion. "...rhetoric's mode was never exclusively 'logical'" (250). Evidence was not as importance as affecting the audience with emotion, to keep them attentive and hanging on your words. "...to facilitate controversy, not to suppress it" (251).
Aristotle's "Offices" of the Rhetor:
Logos, Ethos, and Pathos are represented in Artistotelian rhetoric by a triangle.
This changes a lot by Twentieth-Century Rhetoric. Burke believed rhetoric should be used to "'traverse division'" (256).
Rogerian Argument:
Toulmin Argument:
CLAIM - an assertion around which to build an argument. DATA - the argument, the evidence. WARRANT - what authorizes the argument? How did we get from data to claim? BACKING - evidence in history and society that bolsters claim.
"That discourse has begun to seep into composition instruction, as have the practices of new interactive media. Brian Jackson and Jon Wallin claim, for example, that the 'back-and-forthness' of rhetoric on Web 2.0 sites like YouTube has potential for encouraging political participation among students, acclimating them 'to a public ecology in which the single-authored, one-time essay has lost its significance'" (260).
After trudging through what was my first experience with rhetoric as subject matter, I found myself completely inspired by one idea from Fleming's chapter dealing with what William Gibson calls, "the eversion of cyberspace" (Jones 7). The emergence of Web 2.0 has seriously complicated methods of rhetoric in that it increases the frequency of our most basic human interactions. These "interactive media" outlets, such as YouTube, Facebook, Tumblr, Twitter, and so on, invite individuals of any social standing (and often all ages) to participate in a great transference of discourse---so long as they have an internet connection. This inherently affects the ways in which we form our arguments as social media allows us to become eerily familiar with our audiences and, therefore, more apt to play on their emotional responses. A product of "new rhetoric," we "identify" with our audiences faster because the audiences that identify with us find us faster. We saw this during the election with the fervent upswing of fake, fear-mongering content flooding our social media feeds. Without clear instruction and purposeful application, I fear we may lose our ability to argue. Despite being an English major, I was made to take a Values Seminar in college which, in part, taught us the importance of forming and deconstructing arguments. We mainly focused on the Claim, Data, Warrant, Backing method---addressed in Fleming's chapter---with regard to synthesizing information from multiple media outlets. Though I spent nearly four years studying literature, some of which certainly had rhetorical intent, this was my first experience in college actually taking time to break down an argument.
I think it makes sense that a mandatory composition class be a student's first exposure to rhetoric and argumentation in college. It is a scientific method for understanding how we attempt to influence each other through language, and I fear many of us would benefit from that course of study as early on as possible. I also feel as though a rhetoric module would help steer the conversation away from the treacherous, subjective waters of literary analysis so many college freshman dread. Responding to the readings from last week, I'm just not sure ENGL 101 is at its most effective when reading literature is the primary focus. "Literature" is inherently subjective and modern students are primarily motivated toward STEM or vocational degrees because that's the society from which they derive and, while these students may be critically motivated, they can still be vulnerable if they are not equipped to argue or (at the very least) identify when an argument is failing. If the rest of their time is mostly accounted for then they need to cultivate these skills when they can, and that's in ENGL 101.
Week 2 Readings
Intro to Guide to Compostion Studies.pdf GraphicGuidetoWriting.pdf Fleming_Chapter.pdf Lindemann_Chapter.pdf