What Data - Buyer&Seller Guidelines

[BOC111]

The Privacy subsection of Data Buyer Guidelines. This section can be resued in the Seller Guidelines.

Purpose The privacy guidelines that a company or company user will read or refer to for their engagement with the data.

Intent To be read by a data buyer or developer to understand how to engage/interact with the data.

Completion A set of guidelines suitable for a "professional".

Note This does not include the legal policy documents for privacy and data access.

[BOC111]

What Data?

When people agree to share their data, they want to feel confident that it’s safe to do so and that they are only sharing the data that they wish to share. They need to feel safe and that their personal information is safe. We have outlined some guidelines on this below.

1. The data that the user is offering is only data from information that they are sharing in a public forum such as social media or messages from a public forum.
2. The data should not include objectionable content, examples of which are
3. Objectionable Content Apps should not include content that is offensive, insensitive, upsetting, intended to disgust, in exceptionally poor taste, or just plain creepy. Examples of such content include:

• Data relating to defamatory, discriminatory, or mean-spirited content, including references or commentary about religion, race, sexual orientation, gender, national/ethnic origin, or other targeted groups, particularly if the data is likely to humiliate, intimidate, or harm a targeted individual or group. Professional political satirists and humorists are generally exempt from this requirement.
• Data relating to portrayals of people or animals being killed, maimed, tortured, or abused, or content that encourages violence.
• Data that encourages illegal or reckless use of weapons and dangerous objects, or facilitates the purchase of firearms or ammunition.
• Data that is overtly sexual or relating to pornographic material, defined as “explicit descriptions or displays of sexual organs or activities intended to stimulate erotic rather than aesthetic or emotional feelings.” This includes data from “hookup” apps and other data that may include pornography or be used to facilitate prostitution, or human trafficking and exploitation.
• Data relating to inflammatory religious commentary or inaccurate or misleading quotations of religious texts.
• False data or information, including inaccurate device data or trick/joke functionality, such as fake location trackers. Stating that the data is “for entertainment purposes” won’t overcome this guideline. Data relating to anonymous or prank phone calls or SMS/MMS messaging will be rejected.
• Data relating to harmful concepts which capitalize or seek to profit from recent or current events, such as violent conflicts, terrorist attacks, and epidemics.
  4. You must comply with applicable privacy laws around the world relating to the collection of data from children online. In addition, data from minors or children may not include personally identifiable information or device information from third parties. Third-party contextual advertising data may also be permitted in limited cases provided that the services have publicly documented practices and policies for Kids Category apps that include a human review of ad creatives for age appropriateness.
  5. Medical data that could provide inaccurate data or information, relating to the diagnosing or treatment of patients may be subject to exclusion.
  6. Data relating to drug dosage and calculators must have explicit content. This data must come from the drug manufacturer, a hospital, university, health insurance company, pharmacy or other approved entity, or receive approval from the FDA or one of its international counterparts. Given the potential harm to patients, we need to be sure that the data will be supported and updated over the long term.
  7. Data from apps that encourage the consumption of tobacco and vape products, illegal drugs, or excessive amounts of alcohol are not permitted. Data related to encouraging minors to consume any of these substances will be rejected. Data relating to the facilitation of the sale of controlled substances (except for licensed pharmacies and licensed or otherwise legal cannabis dispensaries), or tobacco is not allowed.

[BOC111]

What Data?

When people agree to share their data, they want to feel confident that it’s safe to do so and that they are only sharing the data that they wish to share. They need to feel safe and that they control what data they share. Generally, the data that a user will offer is data that they are comfortable sharing. Examples of this may include:

• Email data
• Data from social media apps such as Facebook, Instagram, Twitter, etc
• Messaging data such as WhatsApp, Telegram, SMS&MMS, Discord, iMessage, etc
• Location data
• App data such as IDFA and GAID.
• Transactional data.

The decision on what to share is controlled by the user, it is their data and their decision.

Data should not include content that is offensive, insensitive, upsetting, intended to disgust, in exceptionally poor taste, or just plain creepy. Examples of such data include:

• Data relating to defamatory, discriminatory, or mean-spirited content, including references or commentary about religion, race, sexual orientation, gender, national/ethnic origin, or other targeted groups, particularly if the data is likely to humiliate, intimidate, or harm a targeted individual or group. Professional political satirists and humorists are generally exempt from this requirement.
• Data relating to portrayals of people or animals being killed, maimed, tortured, or abused, or content that encourages violence.
• Data that encourages illegal or reckless use of weapons and dangerous objects, or facilitates the purchase of firearms or ammunition.
• Data that is overtly sexual or relating to pornographic material, defined as “explicit descriptions or displays of sexual organs or activities intended to stimulate erotic rather than aesthetic or emotional feelings.” This includes data from “hookup” apps and other data that may include pornography or be used to facilitate prostitution, or human trafficking and exploitation.
• Data relating to inflammatory religious commentary or inaccurate or misleading quotations of religious texts.
• False data or information, including inaccurate device data or trick/joke functionality, such as fake location trackers. Stating that the data is “for entertainment purposes” won’t overcome this guideline. Data relating to anonymous or prank phone calls or SMS/MMS messaging will be rejected.
• Data relating to harmful concepts which capitalize or seek to profit from recent or current events, such as violent conflicts, terrorist attacks, and epidemics.
• As a company and a user you must comply with applicable privacy laws around the world relating to the collection of data from children online. In addition, data from minors or children may not include personally identifiable information or device information from third parties. Third-party contextual advertising data may also be permitted in limited cases provided that the services have publicly documented practices and policies for Kids Category apps that include a human review of ad creatives for age appropriateness.
• Medical data that could provide inaccurate data or information, relating to the diagnosing or treatment of patients may be subject to exclusion.
• Data relating to drug dosage and calculators must have explicit content. This data must come from the drug manufacturer, a hospital, university, health insurance company, pharmacy or other approved entity, or receive approval from the FDA or one of its international counterparts. Given the potential harm to patients, we need to be sure that the data will be supported and updated over the long term.
• Data from apps that encourage the consumption of tobacco and vape products, illegal drugs, or excessive amounts of alcohol are not permitted. Data related to encouraging minors to consume any of these substances will be rejected. Data relating to the facilitation of the sale of controlled substances (except for licensed pharmacies and licensed or otherwise legal cannabis dispensaries), or tobacco is not allowed.

The sharing or licencing of this type of data may result in suspension or removal from the network of either the users sharing the data or the company licencing the data.

[mike-audi]

moved into #590