Project questions

[lkemperm]

EXPEDIA DATA SET

• bookings
• who is clicking/ what are the patterns?
• where are people booking and what exactly are they booking (overnight, #rooms...)
• insight & visualization
• Popular destinations? Price ranges of destinations?
• What are things that correlate clicking and booking??
• Demographics of users : subsets!
• What services are booked together?
  • booking hotel and flight together
• Amount of people in each booking (i.e. couples, families...)
• Combine with other data source to get interesting visualization/ info
• Image data: find something in common with images
• Are people who are living in dense areas traveling to less dense areas?

-Look for categories that have high probability together in different locations People originating in the US (most of them): what are people looking looking for & who are they?????

[tkhunkhe]

Add business perspective

• look at where that people look at but don't end up booking
• look at who are the people look at places but don't end up booking
• follow the pattern of clicking to see why they don't end up booking