Spread the Word about TON Blockchain across Multiple UGC Platforms

[menschee]

Summary

The Daily TON aims to generate a compelling series of articles, promoting the TON ecosystem, its products, remarkable events, and exciting opportunities. Our mission extends beyond mere article creation; we strive to amplify their reach through strategic dissemination on websites with powerful discovery features. Together, we aspire to connect with a vast audience and maximize the impact of our message.

Context

The current challenge facing TON is its limited visibility, confined primarily to the existing community. To overcome this, we have devised a strategic plan: seeding our compelling articles across various popular content platforms equipped with effective discovery functions. At The Daily TON, our team possesses extensive expertise in crafting TON-related articles that resonate deeply with readers. With our experience of over a year in writing engaging posts, we have been featured in multiple TON channels, including the esteemed TON Community channel. Our first article on vc.ru has already garnered significant engagement, receiving 44 likes, 5 comments, and attracting 7 new followers, despite the limited discovery due to our free account. This early success, coupled with our proven track record, gives us utmost confidence that our content will captivate the attention it truly deserves.

Goals

• Create a compelling series of 6 articles that delve into the intricacies of the TON ecosystem, showcasing its potential, products, and opportunities.
• Strategically publish these articles on reputable platforms with high visibility and discovery functions, such as vc.ru, picabu.ru, habr.com, dzen.ru, journal.tinkoff.ru, medium.com, hackernoon.com, substack.com, and steemit.com.
• Highlight and endorse the existing TON products throughout the articles.
• Engage and captivate a broader audience, drawing new individuals into TON community while attracting potential investors.

Deliverables

• Six articles to be written in Russian and English on the following topics (subject to change after discussion):
  • "TON Sharding Explained in Simple Terms"
  • "Introduction to TON Development and How to Get Started"
  • "Staking Options in TON"
  • "Practical Applications of Cryptocurrency for Regular People in 2023 (with TON as an Example)"
  • "Exploring the Governance Mechanism of TON: How Consensus is Achieved"
  • "Moving towards Mass Adoption: how to onboard millions of users"
• Creation of accounts on the mentioned websites;
• Publication of the articles on the designated platforms.

Article Production Workflow and Resource Needed

Stage 1: Preparing for Article Writing (7 hours in total)

• Conduct an in-depth exploration of the TON blockchain, its features, and recent developments (3 hours, assuming prior familiarity with TON)
• Define article topics and angles (2 hours in total)
• Create an outline for each article (2 hours in total)

Stage 2: Writing the Articles (96 hours in total)

• Draft the articles (8 hours per article, 48 hours in total)
• Perform internal reviews and revisions (4 hours per article, 24 hours in total)
• Incorporate feedback from TON experts (4 hours per article, 24 hours in total)

Stage 3: Editing and Proofreading (12 hours in total)

• Review articles for grammar, style, and clarity (1 hour per article, 6 hours in total)
• Proofread and correct any errors (1 hour per article, 6 hours in total)

Stage 4: Translation (12-36 hours in total)

• Translate articles into another language, if necessary (time estimate depends on the length and complexity of the articles)

Stage 5: Final Review and Approval (15 hours in total)

• Review all articles holistically for consistency and cohesiveness (1 hour per article, starting from the second one, 5 hours in total)
• Make final revisions or adjustments (1 hour per article, starting from the second one, 5 hours in total)
• Obtain approval from project stakeholders and implement corrections (1 hour per article, starting from the second one, 5 hours in total)

Total hours: 142-166

Resource Needs:

• Subject matter experts knowledgeable about the TON blockchain (to provide insights and feedback)
• Skilled content writers proficient in writing about blockchain technology
• Proofreaders or editors to ensure the quality and accuracy of the articles
• Translation experts, if articles require translation
• Paid accounts
  • vc.ru: $700 for 3 month
  • hackernoon.com: 1 free article, $2,495 for 5 more (optional)

Note: The time breakdown provided is approximate and may vary depending on the complexity of the articles and resource availability. Allocating sufficient time for each stage is crucial to ensure the production of high-quality articles.

Definition of Done

• [ ] Six articles completed
  • [ ] Proofread by TON experts
  • [ ] Translated into another language (if applicable)
  • [ ] The articles include existing TON projects as examples.
• [ ] Accounts successfully created
• [ ] Articles successfully published
• [ ] Feedback has been collected and duly considered.

Reward

• Standard TON Footstep NFT
• $700 per article + $2,300 if we find additional articles on hackernoon.com reasonable (and there will be no way to post them for free).

Total: $3000.

Oriental Release Date

TBD

[delovoyhomie]

@Vudi, as a media personality, can you say something about this idea?

[delovoyhomie]

@menschee, hi there!

I see the writing of promotional articles as something heartfelt, not requiring substantial funding. For example, Wikipedia is continually filled by its enthusiasts.

We support your initiative, but it would be wiser to think about the pricing of the future product. These aren't articles for future developers, but on the contrary, for advertising purposes.

In this case, $2500 would be appropriate for the same volume of material as you proposed. It is also worth noting that after the first (or maybe the first two) we should evaluate the effectiveness indicators and reach to get more new users, specifically future developers in the TON blockchain - this is our main goal right now.

If you agree with the proposal and are ready to help achieve the set goals, then you will be assigned to this footstep and can start your work.

[menschee]

Hi @delovoyhomie! If you consider writing such articles as a heartfelt task, why don't you write a couple? 😁

I guess $3000 may seem reasonable, which includes $250 in advance for a paid account on vc.ru, one of the largest UGC platforms in Russia.

[delovoyhomie]

@menschee, I am the system manager, not a free contributor 🙂

Okay, it's deal. $3000. Good luck!

[Vudi]

The idea is cool. The information field of the TON blockchain is very small.

But 6 articles won't solve that. It's very small. It's easier to generate articles via GPT4 and get likes.

At the same time, the media market in TON is small. I've been writing posts about TON for a year and a half for free. Oh, and FS labs blogs for free.

I'm not going to make an endorsement decision, but the fact that these articles will be useful is a fact. Whether it is necessary to pay so much money for them - I don't know.

If it gets approved, I can be an expert for a small percentage. If it is approved, it will create the illusion that all articles about TON should be written for a fee.

I understand when you write about a project, yes, you should do it for money, but if you love blockchain, write about it sincerely and from the heart.

[menschee]

Okay, it's deal. $3000. Good luck!

Great, thank you. Here's my TON address to make a payment for a paid account on vc.ru: danya.ton. It costs 20,000 rubles, which currently is around $220.