Visual stories: user research plan

[DominiqueMarshall]

What

Related to #9798: Quant test- share prototype links with User Panel w/ lightweight survey and/or unmoderated task (tree test)

Draft high-level research questions and test questions to use in the survey: Visual stories research plan

Research Done When:

• [x] Questions reviewed and edited
• [ ] Unmoderated test is set up on UserZoom

[DominiqueMarshall]

@jennpb can you read through the Google doc linked above and review the questions I've included for the survey (at the bottom)? When we're happy with these I can start setting up the test in userzoom.

[jennpb]

@DominiqueMarshall Questions and research areas look great and I think we've actually got enough for breaking it down into multiple research pieces: a tree test, a survey and a contextual piece.

Looking at the user panel, I'm not certain we can fully identify people who are intended users of visual stories based on the data we have, so I'm a bit wary of doing an big, unmoderated UserZoom without being able to target autistic/ND folks. That might require a bit of thinking about how we recruit for the rich user research questions.

My notes in the user research document are at the bottom - I've done a bit of colour coding of your research questions and started to put them into potential test methods. Let's dig in.

[jennpb]

Spinning this task out into user research activities:

10009 Tree Test

10060 Hotjar survey

10061 Contextual interviews