Add pixel tracking - Githubissues

wellcomecollection / wellcomecollection.org

🪟 Wellcome Collection's website and services that support it

https://wellcomecollection.org

MIT License

37 stars 5 forks source link

Open LaurenFBaily opened 1 month ago

LaurenFBaily commented 1 month ago

Add tracking code for Google Ads, Meta and TikTok through GTM.

Enable re-marketing and lookalike audiences to make our digital advertising more efficient/effective.

[ ] Add pixel tracking to GTM (instructions from Ethix here)
[ ] Allow if user accepts marketing cookies via CMP (add analytics_storage consent check)

LaurenFBaily commented 3 weeks ago

Blocked until we solve #10949 and #10953