All users who have visited the site since midday Tues 4th will have needed to engage with new cookie consent banner/preference centre. For users who accept optional cookies (including all analytics) but who do not visit a second page, our GA tags are not firing until/unless they visit a second page. This will be causing under-reporting of user data in GA.
Slack convo solution discussed removing additional consent check (analytics_storage) for Google Tag.
Where
Can be re-created/tested using Tag Assistant feature when you preview changes in GTM.
LaurenFBaily
commented
2 weeks ago
What
All users who have visited the site since midday Tues 4th will have needed to engage with new cookie consent banner/preference centre. For users who accept optional cookies (including all analytics) but who do not visit a second page, our GA tags are not firing until/unless they visit a second page. This will be causing under-reporting of user data in GA.
Slack convo solution discussed removing additional consent check (analytics_storage) for Google Tag.
Where
Can be re-created/tested using Tag Assistant feature when you preview changes in GTM.
Related to #10953