Google analytics set up

[jakubfiala]

• [ ] add GA tracking code to the site
• [ ] add custom tracking if needed, inc. 3rd party libs like scrolldepth
• [ ] FB Pixel/Hotjar?

[alfraser86]

@ria-j we need GA set up for this.

[alfraser86]

@brightspaceux Need a decision on what kind of tracking we want (Do we need hotjar?)

[alfraser86]

@ria-j @brightspaceux Are there any custom events we would like to track?

[ghost]

Is it FB pixel or hotjar?

[alfraser86]

@jakubfiala break this down into a ticket for each type.

[ria-j]

@alfraser86 if you give me a URL then I can set up an account and get the tracking ID, which you'll then need to put into the site.

@brightspaceux I saw a bunch of events in your demo that I think it would be useful to track - video play, calls to action, outbound links, that card that flips over, and scroll depth as Al mentioned. Maybe it's best if we go through the prototype (when you have an [almost] final version) and decide what to track?

I can see that the FB pixel would be valuable if you expect this to go viral on social media. Hotjar could also be useful for heatmaps / scroll depth.

[alfraser86]

@wellingk @juliamgodinho can we put the url on this ticket once we know to unblock @ria-j .

@ria-j please can you chase.

[juliamgodinho]

www.togethersciencecan.org/

[ria-j]

Here you go. Can you set up the property views in the same way as the other Wellcome properties? They separate internal traffic from external; David Miller had initially set it up that way.

Does this ticket include event tracking or is that to be done at another point?

Tracking ID:

UA-105183365-1

Code:

<script>
  (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
  (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
  m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
  })(window,document,'script','https://www.google-analytics.com/analytics.js','ga');

  ga('create', 'UA-105183365-1', 'auto');
  ga('send', 'pageview');

</script>

PHP Implementation (optional)

<?php include_once("analyticstracking.php") ?>

[jakubfiala]

Hey @ria-j, only just got round to this. I think this ticket does include basic events tracking, do you already know what you want to track?

[ria-j]

What counts as 'basic event tracking'?

I haven't seen the site since early draft so it would be good to go through it with one of you, perhaps @brightspaceux, to decide what to track