yuval-skava / marketing

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Basic Insights #4

Open yuval-skava opened 8 years ago

yuval-skava commented 8 years ago

1) Avg deal size YoY, QoQ, MoM 2) Deal volume YoY, QoQ, MoM 3) Sales cycle - length + who's involved 4) Skava - value prop: 4.1) How do Sales pitch Skava? (what problems we solve/how/why better) 4.2) How much of the sale is the product vs. customization/engineering?

5) Campaigns - which is the most effective to date? 6) Customer personas