(🚧🚧🚧 NOTE: I'm still working on scope and organizing thoughts)
Background
Time has passed since Convene's marketing content published. Now the software is different/matured/better. The Marketplace is robust: just recently a client-owner built a marketplace for multiple vendors and made their first sale! The Journal is a strong competitor for other micro-blogging utilities. Etc...
But the pitch for Convene is outdated. The entire marketing/brand statement at https://convene.zinc.coop/ is an economical (although inspiring and well-articulated) 379 words (see Appendix A). There's likely more to say, and a better way of conveying how Convene is the ethical alternative place (to Patreon, Shopify, etc...) for your online things you've been waiting for.
How does this description from the main Zinc page play with other content:
Your space on the web, fully configurable, developed and operated sustainably and in community. Current features include publishing content, selling and accepting payments.
Some information is out of date or unclear
"Host a live stream"?
Poll/surveys?
Publish across social media?
Have distinct sections for describing Convene the software versus Convene The Movement™️
What content goes together?
What the software does
How the software is built
Who builds the software
Who is the software for?
What are Zinc's ethical/philosphical commitments?
The broader vision
What ethical commitments exist at the software level already, what are planned?
More show less tell for the software
Screenshots? Drawings?
Flush out the material value propositions with use cases
Convene replaces your e-commerce thingy!
Convene replaces your Patreon thingy!
Built a simple website with Convene for your [thingy]!
(🚧🚧🚧 NOTE: I'm still working on scope and organizing thoughts)
Background
Time has passed since Convene's marketing content published. Now the software is different/matured/better. The Marketplace is robust: just recently a client-owner built a marketplace for multiple vendors and made their first sale! The Journal is a strong competitor for other micro-blogging utilities. Etc...
But the pitch for Convene is outdated. The entire marketing/brand statement at https://convene.zinc.coop/ is an economical (although inspiring and well-articulated) 379 words (see Appendix A). There's likely more to say, and a better way of conveying how Convene is the ethical alternative place (to Patreon, Shopify, etc...) for your online things you've been waiting for.
UPDATE 3/2/24: I found another marketing page: https://www.zinc.coop/convene/. This would appear outdated.
Scope Notes
Appendix A