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Format:
A/B Test Name: Make a meaningful name for the test. For example "Signup/Sign In 1 screen or 2 screens", could be a title for an A/B test to determine if users prefer having account creation…
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Objective: Determine the technical feasibility of integrating Firebase A/B Testing with the app using Remote Config. The focus is to understand the setup process, necessary changes to the app’s archit…
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### Overview
We need to create a guide to make clear the difference between usability testing vs A/B testing so that the UX team members know when to use each.
### Action Items
The phases in th…
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**_See Michelle's comment below for finalized requirements._**
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Documenting decisions made after conversation with Tony, Michelle, and Deanna around A/B testing and data storage/functionali…
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Rather than have each module support an ability to A/B test, it would be convenient for PBS-core to support enabling modules in a partial way.
See https://github.com/prebid/prebid-server/issues/368…
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- Let us add multiple destination URLs to a short link and A/B split test them so we get analytics for them.
- Let us set percentage values for each so maybe 50% 50% with 2 links or 70% 30% with two …