[Submit product or tutorial] or make it thru PR.

🙊 Deploy your own VPN

• OpenVPN — full-featured open source VPN solution. (Digital Ocean tutorial)
• dockovpn.io — stateless OpenVPN dockerized server which doesn't require persistent storage.
• WireGuard — faster, simpler, leaner, and more useful than IPsec. It intends to be considerably more performant than OpenVPN. (Digital Ocean tutorial)
• Algo VPN — set of Ansible scripts that simplify the setup of a personal Wireguard and IPsec VPN.
• Streisand — another set of Ansible scripts to setup and run WireGuard, OpenConnect, OpenSSH, OpenVPN, Shadowsocks, sslh, Stunnel, or a Tor bridge.

🎧 Deploy your own Music streaming service

• Ampache — web based audio/video streaming application and file manager.
• Madsonic — web-based media library and media streamer with jukebox functionality.
• Mopidy — extensible music server.
• Koel — simple web-based personal audio streaming service. (GitHub)
• Funkwhale — web-based music library with Airsonic compatibility. (GitLab)
• AzuraCast — web radio management suite, with a modern web app. (GitHub)

📷 Deploy your own Photo hosting

• Immich — high performance photo and video solution with familiar UI. (GitHub)
• Chevereto — powerful and fast image hosting script that allows you to create your very own image hosting website in just minutes.
• PhotoPrism — personal photo management with Ai classification and lots of features. (GitHub)
• Lychee — upload, manage and share photos like from a native application. (GitHub)
• Photo-Stream — super-simple, jekyll-based, self-hosted photo stream.
• Piwigo — PHP image gallery. (GitHub)
• Pinry — your own Pinterest with boards and tags. (GitHub)

📚 Deploy your own eBooks catalog

• Calibre — e-book manager, packed with all you need features (including server).
• COPS — Calibre OPDS and HTML server. (Urown tutorial)
• Calibre-Web — web UI for Calibre database.

📄 Deploy your own Google Docs

• Collabora — LibreOffice in the cloud with collaboration features. (tutorial for OwnCloud)
• ONLYOFFICE CE — private cloud office with collaboration features. CE version distributed as Docker image. (GitHub)
• SeaTable — your own Airtable where spreadsheets meets database.
• Baserow — your own API-focused Airtable with plugins.
• Nocodb — Airtable alternative could be based on top of MySQL, PostgreSQL, SQL Server, SQLite & MariaDB with solid GUI (GitHub)

🎬 Deploy your own Netflix

• Jellyfin — media system that puts you in control of managing and streaming your media. (GitHub)

📝 Deploy your own Notes

• CodiMD — realtime collaborative markdown notes.
• Standard Notes — clean and simple web app with E2E encryption, extensions and clients. How to self-host tutorial
• TinyList — your own Google Keep. Simple and clean. GitHub
• Leanote — your own Evernote. GitHub
• Bangle.io — web only WYSIWYG note taking app that saves notes locally in markdown. GitHub
• Memos — memo hub with knowledge management and socialization. GitHub

🏷 Deploy your own Bookmarks service

• Unmark — application for bookmarks. (Tutplus tutorial from 2014)
• Bookmarks — self-hosted bookmarking app that can import bookmarks from delicious and chrome.
• xBrowserSync — secure and anonymous bookmarking server with browser plugins and mobile app. (GitHub)
• Nextcloud Bookmarks — bookmark app for Nextcloud with browser plugins, mobile and desktop apps. (GitHub)
• LinkAce — bookmark archive with tags, lists and sharing features. (GitHub)
• Linkding — simple bookmarks with tags and neat UI.
• Benotes — bookmark taking web app with additional note taking feature.
• Briefkasten — bookmark web app with REST API, OAuth, drag-n-drop and browser extension.

🔤 Deploy your own URL shortener

• Yourls — Your Own URL Shortener.
• Kutt — modern URL shortener with support for custom domains. (GitHub)
• Delta — a file uploader and URL shortener packed with features and CLI.
• Shlink — URL shortener with neat UI, API and analytics. (GitHub).
• CLI based approach

🗓 Deploy your own Calendar

• Radicale — CalDAV and CardDAV Server made with Python.
• Sabre — CardDAV, CalDAV and WebDAV server made with PHP.
• Calendar Server — Calendar and contacts server made by Apple.

🗄 Deploy your own Cloud storage

• OwnCloud — personal cloud which runs on your own server. (tutorial)
• Nextcloud — enhanced OwnCloud fork with tons of additional services like calendars, mail, contacts, video calls, etc (GitHub).
• Syncthing — continuous file synchronization program.
• MinIO — object storage server compatible with Amazon S3 APIs.
• Teedy — lightweight document management system with workflows (GitHub)
• Filestash — easily turn popular backends like SFTP, S3, GitHub etc into web-based file manager (GitHub)

🕸 Deploy your own DNS

• Unbound — validating, recursive, caching DNS resolver. (Urown tutorial)

🛑 Deploy your own AdBlock

• Pi-hole — network-wide ad blocking software you can deploy to local Raspberry Pi or always-free instance of Google Cloud. Yes, you've got the irony right. (GitHub)
• AdGuard Home — network-wide DNS resolver with encryption for blocking ads & tracking. (GitHub)

✉️ Deploy your own Email server

• Mailu — dockerized, secured mail suite which is easy to install and maintain.
• Mailcow — dockerized mail server suite based on Postfix, Dovecot, Nginx, PHP, MariaDB, Rspamd and more. (GitHub)
• iRedMail — mail server suite with vast of options.
• Mail-in-a-Box — another mail server suite based on Postfix, Dovecot, Z-Push, Roundcube, Nextcloud, Apache SpamAssassin, Postgrey, Nginx. (GitHub)
• Roundcube — browser-based IMAP client with an application-like user interface.
• Postal — a fully featured mail server with web UI. (GitHub)
• Maddy — a composable all-in-one mail server written in Golang. (GitHub)

💬 Deploy your own Chat server

• Prosody IM — modern XMPP communication server. (Urown tutorial)
• Zulip — team chat which combined the immediacy of real-time chat with an email threading model. (GitHub)
• Rocket Chat — WebChat platform. (GitHub)
• Mattermost — private cloud, Slack-alternative. (GitHub)
• Mumble — low-latency, high quality voice chat for gaming. (GitHub)
• Matrix — ecosystem for open federated Instant Messaging and VoIP. (GitHub)
• Riot — multi platform chat app based on Matrix protocol.

📹 Deploy your own Video calls

• Jitsi — Multi-platform open-source video conferencing. (GitHub)
• Nextcloud Talk — chat or video calls via web or mobile apps, including screen sharing and webinar functionality. (GitHub)

✍️ Deploy your own Publishing system

• Jekyll — static websites and blogs. (GitHub)
• Hugo — static site generators with amazing speed.
• Ghost — headless Node.js CMS for professional publishing.
• Gatsby — React-based framework that helps developers build fast websites and apps. (GitHub)

🗣 Deploy your own Disqus comments

• Isso — lightweight commenting server. It aims to be a drop-in replacement for Disqus. (GitHub)
• Remark42 — self-hosted, lightweight, and simple commenting system, which doesn’t spy on users (GitHub)
• Staticman — commenting server for static sites which stores all user generated content into your own repository. (GitHub)
• Code It Yourself approach by Tania Rascia

📈 Deploy your own Web analytics engine

• Ackee — self-hosted, Node.js based analytics tool for those who care about privacy.
• Matomo — open analytics platform.
• GoAccess — real-time web log analyzer and interactive viewer that runs in a terminal or through browser. (GitHub)
• Fathom Lite — Simple, privacy-focused website analytics.
• Shynet — Privacy-friendly, detailed web analytics that works without cookies or JS.

🔍 Deploy your own Google search

• Searx — A privacy-respecting, hackable metasearch engine. (GitHub)
• Whoogle — Deploy your own search engine that privately uses Google results.

📦 Deploy your own Cloud backup

• Duplicity — backs up directories by producing encrypted tar-format volumes and uploading them to a remote or local file server.
• Borg — deduplicating archiver with compression and encryption.
• ElkarBackup — backup solution based on RSync/RSnapshot.
• Restic — encrypted, deduplicated & simple backups with an easy-to-use CLI. (GitHub)

🔗 Deploy your own Web archive

• ArchiveBox — self-hosted web archive. (GitHub)
• Archivy — knowledge repository that allows you to preserve content. (GitHub)

🍕 Deploy your own file sharing server

• Send — simple, private file sharing with encryption. A Firefox Send fork.
• FilePizza — peer-to-peer file transfers with only browser.
• Lufi — convenient file sharing with E2E encryption.
• Linx — simple file/code/media sharing website.
• XBackBone — PHP file manager that support the instant sharing tools like ShareX, uPic, etc (GitHub)
• Enclosed — Minimalistic web app designed for sending private and secure notes. (Github)

📂 Deploy your own Information storing and organization system

• Bookstack — platform to create documentation/wiki content built with PHP & Laravel.
• MediaWiki — collaboration and documentation platform with enormous capabilities.
• Dokuwiki — simple wiki that doesn't require a database. (GitHub)
• Outline — fastest wiki and knowledge base for growing teams with markdown support and clean UI. (GitHub)
• Wiki.js — lightweight and extensible wiki made with Node.js. (GitHub)
• Hypothes.is — web annotating system with search, storing, collaboration, sharing and integrations. (GitHub)

🔑 Deploy your own Password manager

• Bitwarden — easiest and safest way to store, share, and sync sensitive data. (GitHub)
• LessPass — stateless password manager. (GitHub)

🤥 Deploy your own Read it Later

• Shiori — simple bookmarks manager written intended as a simple clone of Pocket.
• Wallabag — self hostable application for saving web pages.
• Shaark — knowledge storage for web links, notes, pictures and passwords with clean web UI.

🗞 Deploy your own RSS reader

• Selfoss — multipurpose rss reader, live stream, mashup, aggregation web application.
• FreshRSS — rss aggregator with responsive UI.(GitHub)
• Tiny Tiny RSS — web-based news feed reader and aggregator.
• Miniflux — minimalist and opinionated feed reader.

🇫🇮 Deploy your own Git server

• GitLab CE — turn-key git hosting solution. (Digital Ocean tutorial)
• Gitolight — git hosting on a server, with very fine-grained access control and many powerful features.
• Gitea — lightweight and powerful git server made with Go, so you can deploy it even on Raspberry Pi. (GitHub)
• Pagure — lightweight, powerful, and flexible git-centered forge with decentralization features.

🗑 Deploy your own Gist/PasteBin

• Privatebin — minimalist, online pastebin where the server has zero knowledge of pasted data. (GitHub)
• 0bin — client side encrypted pastebin that can run without a database. (GitHub)
• Opengist — git-powered pastebin.

🐵 Deploy your own Mailchimp

• Listmonk — newsletter and mailing list manager with a modern dashboard.

🥋Deploy your own Kanban board

• Wekan — collaborative Kanban board.
• Kanboard — project management software that focuses on the Kanban methodology. (GitHub)
• Taiga — project management software with a kanban board, sprints, wiki and tickets. (GitHub)
• Phabricator — a collection of web apps which contains bug tracker, kanban board, wiki, chat and everything you need to build software. (GitHub)
• Planka — Kanban board which looks and feels exactly like Trello. (GitHub)

🛰 Deploy your own GPS tracking system

• OwnTracks — lightweight program for storing and accessing location data published via MQTT or HTTP by the OwnTracks apps.
• µlogger server — web application for real-time collection of geolocation data, tracks viewing and management.

💳 Deploy your own Personal finance tracker

• Firefly III — financial manager to help you keep track of expenses, income, budgets and everything in between. (GitHub)
• Ledger — plain text double-entry accounting with 3rd party UI like Prudent. Entry point to plain text accounting
• Beancount — plain text double-entry accounting with 3rd party web UI like Fava

🏠 Deploy your own Smart home

• Home Asisstant — home automation hub which can be deployed on Raspberry Pi (GitHub)
• OpenHAB — vendor-neutral, hardware/protocol-agnostic home automation hub (GitHub)
• Home Bridge — lightweight server that emulates the iOS HomeKit API so you can work with smart home devices that do not support the HomeKit protocol. (GitHub)

🌀 Deploy your own IFTTT

• Activepieces - a no-code open-source business automation tool. (GitHub)
• n8n — node-based Workflow Automation Tool with visual editor. (GitHub)
• Beehive — a flexible event/agent & automation system made with Go.
• Huginn — system for building agents that perform automated tasks for you online. Written in Ruby.
• Kibitzr — tiny server to notify about (almost) anything in the web. (GitHub)

🔐 Deploy your own Google Authenticator (2FA, OTP)

• 2FAuth — a web app to manage your Two-Factor Authentication. (GitHub)

🎙 Deploy your own Twitch

• Lightspeed — a self-contained OBS → FTL → WebRTC live streaming server.

🐳 Deploy your own Container Management System

• Portainer — container management tool. It allows anyone to deploy and manage containers without the need to write code. (GitHub)
• Yacht — a web interface for managing docker containers with an emphasis on templating to provide 1 click deployments.
• Pterodactyl — game server management panel. It runs game servers in isolated containers while exposing a beautiful web UI to the users. (Github)
• Umbrel — either a docker image or OS that provides you with the most beautiful web interface to manage containerized web services. (Github)

Worth to check:

• https://www.reddit.com/r/selfhosted/
• https://geek-cookbook.funkypenguin.co.nz/
• https://github.com/sovereign/sovereign
• https://roll.urown.net/about.html

Cover mashup based on KADA★BURA art.