Job ads blog post

[charlescook-ph]

Obvious and non-obvious ways to write a great job ad. Threw this together very quickly, so open to feedback on literally anything here as it's basically a glorified brain dump!

Checklist

• [ ] Words are spelled using American English
• [ ] Titles are in sentence case
• [ ] Feature names are in sentence case too
• [ ] Use relative URLs for internal links
• [ ] If I moved a page, I added a redirect in vercel.json
• [ ] Remove this template if you're not going to fill it out!

Article checklist

• [ ] I've added (at least) 3-5 internal links to this new article
• [ ] I've added keywords for this page to the rank tracker in Ahrefs
• [ ] I've checked the preview build of the article
• [ ] The date on the article is today's date
• [ ] I've added this to the relevant "Tutorials and guides" docs page (if applicable)

Useful resources

• The PostHog style guide
• Full list of tags and categories
• List of content components
• PostHog SEO best practices

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[jtemperton]

This covers a lot of the right ground, but it needs more specifics. What makes a bad job ad? Maybe we could include a made up example, explain clearly what makes it bad and why. Then do the same/similar with a good job ad. For example, a bad job ad might include 300 words of corporate nonsense about your company values. A good job ad might, for example, lay out all the steps of the job application process.

And then more detail on a bunch of points. Don't just include the salary or a salary range, include a salary range calculator. Explain how to do this, why we think it's important, what all the knobs and dials on our calculator do. Then, more generally, I want more on the component parts of a good job ad. Why is it important to have a section on benefits that isn't just '20 days vacation, company pension plan'? What should this section include and why, etc.

As I said right at the top, this covers a lot of the right ground but I want more specifics and direction on what to do and why.

[charlescook-ph]

Thanks! Will work on this some more early next week - you're right, I think this could be quite a bit more detailed.

[charlescook-ph]

@jtemperton ready for more feedback!

[charlescook-ph]

Addressed all feedback! Tried embedding the compensation calculator, let's see if it turns up as expected in preview...