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WebStandardsFuture / Vision

Repository to iterate on vision document.
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Recognizing the value provided by the wide diversity of publishers #2

Open joshuakoran opened 3 years ago

joshuakoran commented 3 years ago

This document is a great step forward in inspiring, focusing and evaluating the work of the W3C towards a common vision of an improved World Wide Web.

One noteworthy benefit of this open web over the prior proprietary platforms of the Internet (e.g., AOL, CompuServe, Prodigy) was the low barriers to entry for millions of publishers. This flourishing open web brought fantastic innovation and web-enabled solutions to the people around the globe. Entry barriers are reduced when start-ups have access to competitive, open markets of technology and services provided by many independent organizations.

I believe this is what is meant by the TAG’s Ethical Web Principles: “We will therefore favor a decentralized web architecture that minimizes single points of failure and single points of control. We will also build Web technologies for individual developers as well for developers at large companies and organizations. The web should enable do-it-yourself developers.”

The “integrity of the web” alludes to the benefit of having a multitude of publishers available to people and technology that allows for interoperable exchanges of information and collaboration services with one set of web standards, but perhaps this document could also capture that supporting the wide diversity of web publishers is a desired outcome from all new W3C proposals?

michaelchampion commented 3 years ago

I'll have to think about this some more before commenting ... but there were a number of TPAC breakout discussions two weeks ago that we should consider. Two in particular were:

https://www.w3.org/2020/10/30-TCF-minutes.html https://www.w3.org/2020/10/28-media-pubs-minutes.html

My biggest takeaway from these sessions was the gap between the perspectives of the European publishers in in the first link and the American publishers int he second link. Maybe people such as @darobin will weigh in here.

jwrosewell commented 3 years ago

This session from the European Publishers Council (EPC) who represent 20 of the largest publisher is also worth a view.

https://www.w3.org/2020/10/28-EPC-minutes.html https://lists.w3.org/Archives/Public/www-archive/2020Oct/att-0008/01-part

A solution for an effective, fair, transparent, and privacy-centric identifier needs to be found

Consideration should be paid to solutions that are overseen by a neutral entity that does not have undue influence from dominant platforms and other advertising technology players

@darobin and I debated related points earlier in the year. New York Times advocates a position that by it's own admission is not available to other publishers.

While a differentiator and I'm thrilled about it, this isn't a path available for every publishers, especially not local who don’t have the scale of resources for building from scratch.

Allison Murphy, Senior Vice President of Ad Innovation - New York Times phasing out all 3rd-party advertising data

cwilso commented 3 years ago

I believe #23 is relevant here.