luxaritas
commented
1 year ago The initial breakdown of user segments (high-level classifications of users) we came up with:
- Players
- Casual gamer (interested in playing the game, low time/commitment)
- Hardcore gamer (interested in playing the game, highly motivated to be a top-performer)
- Casual learner (interested in learning about the science of their own volition)
- Student (playing Eterna due to it being assigned by a teacher)
- Community scientist (engaged in Eterna to contribute to the science
- Researcher
- Investigator (has research goal, performs research)
- Project administrator (responsible for setting up/maintaining the research on Eterna)
- Staff
- Website administrator
- Moderator
- Community manager/liaison
- Educator
- Teacher (uses Eterna in their classroom)
- Curriculum designer
- Professional
- Professional RNA designer (this is a use case we are just trying to explore - most likely, the goal would be allowing core tools in our platform like the designer to work for this use case, but the larger platform it would be contextualized in would be separate from the Eterna CSG platform)
- Information seeker
- Reporter/press
- Scientific Collaborator/Licensor (ie licensing Eterna-managed software)
- Donor
We have also come up with some more conventional personas. Instead of defining a specific category/type of user, these are example users of the platform that we've given names and various attributes to evaluate the user experience through. At this point, we've only developed these personas for the player user segment (this is where they're most useful - we may not really need them in other segments, at least initially). Screenshots from our UX Design Figjam document (where our segments and personas are currently authoritatively held) are below. You may notice some similarities to current users, but the intention here is purely as a thinking tool, and is not intended to actually reflect the thoughts/behaviors/etc of any given real individual. :slightly_smiling_face:
Particularly relevant to addressing the needs and desires of different types of players is the HEXAD gamification design model: https://www.gamified.uk/user-types/
Who are our users/what different classes of users do we have?