Create landing page for JD's office hours webinar

[3KindsofFish]

User story
As a user, interested in signing up for Fleet's bi-monthly webinar
I want a simple way to register my interest.

How

• [x] @hughestaylor to create HubSpot form ~and provide @mike-j-thomas with the form fields~
• [x] @mike-j-thomas to create a visual for the webinar and wireframe landpage

• [ ] @eashaw to build

Changes

• [x] Figma: https://www.figma.com/file/3he8e72251IEnF6dBafKq1/%F0%9F%9A%A7-fleetdm.com-(scratchpad)?type=design&node-id=9037-2787&mode=design

[3KindsofFish]

Need landing page where prospects can sign up for a bi-monthly webinar including a hubspot form. @hughestaylor is making

[mike-j-thomas]

@hughestaylor, I've added this to g-business-operations to make sure you see it on your to-do list. Please let me know when the HubSpot form is set up, or at least when you know what the inputs will be, so I can start wireframing.

[mike-j-thomas]

@hughestaylor, no worries about pinging me, I found the content:

https://docs.google.com/document/d/1L831ziOrMO8gPqFJTby47-5qHssUGRkgJ1FIJsyH9cA/edit?usp=sharing

[mike-j-thomas]

@hughestaylor, I've unassigned you for now, sorry about the noise. Before you go ahead and create the form in HubSpot, I have some questions about the proposed form fields that I would like to bring up in the next design review meeting.

[hughestaylor]

@mike-j-thomas no worries. I created the stand-alone page version of the form and the embedded version in hubspot already. I will be back online fully on the 9th. I wanted you to at least have these forms built while I am out and I can make updates to them as needed when I jump online in the evenings. Too much time around my brother and Dad bickering will make anyone sneak away to check on work haha

[hughestaylor]

Here is a sample of the form

[mike-j-thomas]

@hughestaylor, excellent. It wasn't clear from the doc I had whether they should be dropdowns or checkboxes (which is why I wanted to confirm), but you did it exactly how I did.

https://www.figma.com/proto/Jzo81K6E4jC0mcjD4JsWM8/%F0%9F%9A%A7-fleetdm.com-(scratchpad)?page-id=9037%3A2787&type=design&node-id=9037-2788&viewport=862%2C719%2C1&t=qZHwPz6Lj993qIHB-1&scaling=min-zoom&mode=design

Too much time around my brother and Dad bickering will make anyone sneak away to check on work haha

Ha, good luck with that!

[spokanemac]

@mike-j-thomas I made comments in Figma with the verbiage below:

Join us for a 30-minute webinar for an overview of Fleet. We will focus on its key capabilities in managing various devices, including Mac, Windows, Linux, and ChromeOS. Gain insights into Fleet's core functionalities, such as real-time device insights using osquery, live queries, policy implementation for compliance and remediation, and mobile device management (MDM). Tailored for IT security professionals and administrators, this session promises to deepen understanding of Fleet's role in enhancing IT security and device management in organizations, demonstrating its seamless integration and ease of use in various IT environments.

Live Queries – Near Real-Time Data at Your Fingertips Policies and Compliance Device Management (MDM)

Who Should Attend: This webinar is ideally suited for security professionals, IT administrators, and existing Fleet users interested in expanding their knowledge and utilizing the platform. It's also an excellent opportunity for anyone keen on understanding how Fleet enhances IT security and device management in an organization. A Q&A session will also be included, allowing attendees to ask questions and engage directly with Fleet experts.

[mikermcneil]

TODO: Specify entire journey and related changes, from how you get to the page (how will the chatbot be changed, and exactly what words will it say now) to where the data goes in Salesforce (assuming a lead is created) after the lead is created and with which lead source, as well as emails the visitor receives, if any.

• [x] Up to @3KindsofFish to specify this
• [ ] then @mike-j-thomas continues design
• [ ] then I'll review.

[3KindsofFish]

Journey to this website:

• We direct people here when we would have otherwise sent them to JD for a talk to an expert call
• This page is linked on support page
• This page is an end point on the chatbot to replace JD's talk to an expert calls. JD can still take these calls as needed but this is defult

Chatbot: -Chatbot will change wherever it was going to JD's calendar to now offer this Webinar, A link to the support page, and A link to documentation with a message on how each can be used

Salesforce:

• Leads are created in Salesforce same as every other Hubspot form. Lead source will be "Website" with a Primary campaign of "Office Hours"

Email:

• Follow up email will be a reminder of their time they signed up for, a link to the webinar, and after the first one a recording of the most recent webinar.

[3KindsofFish]

@mike-j-thomas What is the timing on this one? We were hoping to have the first one of these on the 16th and we'll go ahead and process without this landing page if it won't be ready soon. It would be really good to have it in plenty of time before the one on the 29th.

[mike-j-thomas]

Hey @3KindsofFish, it's on the list for this sprint, but it won't be live in time for a webinar on the 16th, sorry. Certainly in good time to collect registrations for the 29th.

[spokanemac]

@mike-j-thomas Note language update. fleetdm/confidential#5016

Q&A with Fleet experts

should be updated to Q&A with Fleeties. (@3KindsofFish, same goes with any chat flows, etc.)

[mike-j-thomas]

Apologies @3KindsofFish, and @spokanemac. Eric and I have a few curve balls to deal with for next week, so this page may not be ready in sufficient time to send out for the webinar on the 29th 🙏

@spokanemac, please could you send me a link to your Calendly event for registrations (Eric and I can set that up for you if it doesn't exist) so I can at least link to it from the chatbot.

[spokanemac]

@mike-j-thomas The link I have is for the unbranded hubspot form Taylor linked to above. @3KindsofFish is working on the workflow behind that form to notify attendees of the event, etc.

[mike-j-thomas]

@3KindsofFish, @spokanemac, it was decided that we would not pursue this event at this time and route <700 host enquiries to chat with Mike M and JD on Fridays, 16:00-16:30 CST instead (https://github.com/fleetdm/fleet/issues/16646)

Please feel free to request this initiative again at a future time.

[fleet-release]

Webinar page blooms, Interest captured, knowledge blooms, In Fleet's cloud-filled rooms.