30 seconds of Code for Google Tag Manager

Short JavaScript code snippets for custom javascript variables in Google Tag Manager

Inspired by the 30 seconds code project, we decided to create together to the Google Tag Manager community a series of code snippets to help create custom javascript variables in Google Tag Manager.

See the snippets folder to get all scripts or read 1:1 script;

• Convert Google Analytics 4 items array in Facebook contents pattern;
• Convert Google Analytics 4 view_item event parameter in Facebook viewContent parameters;
• Convert Google Analytics 4 add_to_cart event parameters in Facebook AddToCart parameters
• Convert Google Analytics 4 purchase event parameters in Facebook Purchase parameters
• Get Google Analytics client_id and session_id;
• Get Device type based on userAgent
• Check if browser has ad blocker activate
• Captures and converts the data from a submitted form into a javascript object

Universal Analytics (legacy)

--- DEPRECATED Google Analytics Universal Analytics are not colleting information since july 2023

• Convert Google Analytics Enhanced Ecommerce data to Google Analytics 4 add_to_cart event parameters
• Convert Google Analytics Enhanced Ecommerce data to Google Analytics 4 view_item event parameters
• Convert Google Analytics Enhanced Ecommerce data to Google Analytics 4 view_item_list event parameters
• Convert Google Analytics Enhanced Ecommerce data to Google Analytics 4 select_item event parameters
• Convert Google Analytics Enhanced Ecommerce data to Google Analytics 4 remove_from_cart event parameters

To contribute

Use the snippet template as a reference and create in snippets folder.