The repository deals with 5 projects assigned in the course Advanced Marketing Analytics in 2022 Fall semester (Master Program: Marketing Analytics with UMD Smith Business School). All of the 5 projects have been or will be finished by Nasir Boyang Xia along with other 4 team members during Sep. 28th - Nov. 30th. Each of them consumes the team 1-3 weeks to complete. The repository mainly saves the code of SAS based on which the initial analysis of target database(s) and the construction of regression models were done. All the codes were run in SAS Studio on SAS® OnDemand for Academics.